Resume: Melissa Jacobsen

Phone: (703) 975-9307 Email: Melissa.JacobsenFL@gmail.com

Summary

Experienced Strategic Planner responsible for identifying new business ventures. Interests include venture capital, business startups, strategy, and business incubation methods and frameworks. Specific technology segments Enterprise IT services, software & business process as a service, cloud computing, adaptive / perceptive computing and context aware computing.

Relied on to successfully finish high risk projects, recover poorly performing projects, and excel with emerging technology programs. Excellent communicator, senior influencer, innovative problem solver and strong team leader.
Specialties: Strategic planning, global expansion planning, market analysis, IT services & product marketing, IT hosting, Information and knowledge management, collaboration, client engineering, mobile device & content management, and program management.

Experience (23+ years)

Recognized propensity for entrepreneurial thinking and strategic planning. Lead team in developing recommendations for real revenue opportunities focused on the Enterprise and Consumer markets.

Recognized influencer driving definition of strategies across multiple Intel organizations. Established reputation for strong, balanced technical and business knowledge leveraged to build solutions that optimize business processes and surpass customer expectations. Developed longstanding relationships across rich, broad network.

Experienced manager building successful, highly performing, globally dispersed, multicultural and cross functional teams.

Experienced leader driving programs to achieve timely delivery of quality solutions while ensuring significant value to the customer and providing a positive customer experience. Success achieved through creating innovative, effective solutions.

Recognized role model for identifying creative solutions to difficult problems, taking on challenges that others won’t, and being successful at getting things done even when others think it can’t be done.

Accomplishments:

·         Drove development of a business plan spanning device, application and content management – establishing the enterprise strategy for our parent organization. Business opportunity ~$40B by 2015.

·         Defined the global strategy and market entry plans for the Intel AppUp^SM and the Digital Storefront business lines. Reduced startup investment needs by >75% and enabled aggressive broad market expansion with same dollars previously spent on single country market entry.

·         Developed robust global developer programs for key market expansion.

·         Defined application readiness strategy for the enterprise deployment of Windows 7 supporting 10K corporate application developers. Significantly improved remediation results and drove savings of 50% of costs experienced during XP adoption.

·         Developed the corporate ITIL based release process for office computing tools & client systems used by 110K Intel employees and contractors – Managed quality of customer experience, adoption of tools, deployment pipelines and down-the-wire automated patching. Achieved a a 30% reduction in support tickets, and 300% increase in volume of deployments.

·         Drove the strategy, technical solution & scope definition, code development, and deployment planning for the replacement of the mission critical audio conferencing system that maintains a 99.999% uptime and is used worldwide for disaster recovery. Recovery of cost savings of >$20M.

·         Managed engineering and operations team deploying Cisco TelePresence video conference rooms in 3 geographies; met goal of 20% reduction in corporate annual travel expenses.

·         Managed the first corporate wide deployment of Microsoft SharePoint that recovered $10M ROI and removed 100 global server file storage servers.

·         Managed deployment for the 1^st corporate intranet hosting environment at Intel providing webmasters and web application developers a global infrastructure ($15M ROI).

·         Managed deployment for the 1^st corporate social media toolset; RSS, Blogs, Wikis, Forums, on-demand Video, and Video/Podcasting.

·         Managed the deployment of Invention Machine’s TRIZ product to all manufacturing engineers recovering $20M ROI in the first year by reducing the time to solve manufacturing process issues.

·         Managed development & deployment of a manufacturing certification tracking tool that prevents non-certified techs from processing silicon, directly lowering product defect rates and unit cost ($Billions).

Work History

Intel Corporation, Santa Clara CA                                             1997 - Present

Software & Services Group, Sr. Program Manager – Intel AppUp^SM & Enterprise business lines since 2011.

Strategic Planning & Product Manager- with broad expertise in Enterprise IT and strong business acumen. Responsible for driving formation of new business lines and identification of new business opportunities within the Enterprise & Consumer markets. Recognized expert in global market positioning & go to market planning. Personal contributions formulated a visionary approach to match the emerging Enterprise trends with consumer needs.

Qualifications:

·         Strategic planning forming new business lines and adjacent business opportunities

·         Program and Project Management disciplines and Product Line / Product Management; portfolio management, custom software development, branding, marketing, and business model definition

·         Vendor and subcontractor mgmt; Contract negotiations, SLA definition, and performance mgmt.

·         Product release management (custom process definition & pipeline management and ITIL), Quality Assurance, Transition Change Management (TCM), customer adoption, training development & delivery

·         Web based software development, website development &SQL query language tools and reports

·         Full scope Project Management consulting for commercial & government clients

GEO Expansion Program Manager – global programs delivery manager and strategic planner driving expansion of Intel’s AppUp center and Digitial Storefront business line into non-US markets. Personal contributions recognized as significantly improving the global rollout of the Intel AppUp developer programs in EMEA, LAR and Asia.

Collaboration Product Line Manager: responsible for the corporate strategic planning for portfolios of capabilities enabling effective global collaboration.

·         Managed strategic planning for office computing & collaboration product lines – portfolio manager

·         Developed highly productive cross functional teams that delivered strategic plans and solved business problems

·         Performed Vendor Management and drove capability integration opportunities

Senior Program Manager:  Senior IT Product Manager for many programs that solved business problems within Intel’s internal operations and strategic investment areas.

·         Developed Intel’s corporate strategy for applications readiness for Microsoft Win 7 and deployment of the VISTA operating system to all Intel distributed client platforms (150K)

·         Defined the corporate ITIL release management process for Intel’s office computing & collaboration product lines - enabling 30% improvement in pc performance and reducing ticket call volume >20%

Organization Manager: transformed global team of developers and engineers into highly functional Product Owners who successfully deployed new the initial social computing portfolio at Intel.

·         Awarded for “management & leadership excellence” with consistent high ratings in “Managing for Excellence”

·         Acting manager for the larger group’s manager in real-time meetings due to geographical time issues. Received praise as the de-facto group manager.

Senior Product Manager: for several cross functional global teams delivering over 30 enterprise solutions across office computing, social computing, collaboration, conferencing, information management, and systematic innovation. Enabled Intel as a leading adopter and integrator of emerging technologies.

·         Recovered many multiple million dollar cost savings opportunities while achieving significant employee productivity savings (cost & time)

·         Performed Vendor Management developing key partnerships and enabling capital investments opportunities

Technologies**: (I have deployed as a Product Manager)

Collaboration Tools	Social Media	Info Mgmt	Client Tools
·   Cisco Telepresence ·   Avaya Audio Conferencing ·   Microsoft IIS - intranet web hosting ·   Microsoft SQL Database hosting ·   Microsoft MySites	·   Social Computing Product Lines; Blogs, Wikis, & Podcasting ·   Qumu Video Portal ·   Cisco Video Portal ·   Newsgator FeedDemon ·   Knowledge Compass AskMe	·   EMC Documentum ·   Invention Machine TRIZ - Knowledgist & Goldfire ·   Microsoft Content Management Server ·   Microsoft SharePoint & Portal	·   BES Big Fix ·   TEDS Everyone ·   Spyware; McAfee Anti-spyware, Lavasoft Adaware ·   Terminal Emulators;  (Attachmate’s Extra, Kea!, and Personal Client; Hummingbird’s Exceed & NFS Maestro) ·   Iron Mountain Connected Network Backup (CNB)

** Trademarks and Copyrights are held by the respective companies identified.

SAIC - Science Applications International Corporation                                               1996 - 1997

Project Manager, Web Developer & Customer Services Manager at US Dept. of Treasury, Washington DC

·      Managed the creation of the initial Internet site www.itds.treas.gov

·      Implemented PKI Encryption based web application to enable submission of international trade transactions (e.g. bills of lading) and automatically customs border clearance via RFID recognition.

PSI International, Incorporated, VA                                                                              1993 – 1996

Project Manager at US Customs Service, Washington DC

·      Co-developed custom project management system for the US Customs Service, managing their multi-year, multi-million dollar IT programs

·      Prepared presentations to upper management of US Customs, GAO, US Treasury & OMB

·      Prepared director’s presentation for G7 meeting to encourage establishing international standards for securely sharing trade information to enrich import and export transaction data

Artemis International Solutions Corporation, VA – Consultant                                 1990 - 1993

·      120% billable hours annually delivering project management & lifecycle systems development services spanning food processing, aerospace, utility and the federal government clients.

Lockheed Martin, DC – Project Management Analyst                                     1989 - 1990

·      Received 2 accommodations for project management services delivered to the Federal Air and Space Administration (FAA) for 7 airport modernization projects.

Education

Iowa State University, Ames, IA - Bachelors of Arts in Business Management             1989